Monday, June 30, 2008

HOW TO LEARN INTERNET MARKETING FAST

Learning by doing is typically the best way to learn any skill however, learning by doing in the world of marketing, while necessary to some degree, is quite an expensive education. So, if you can align yourself with a team that is already producing results you'll cut the learning curve, your expenses and at the same time learn internet marketing fast.
In my case, I spent months following the directions of those who promoted the idea of free marketing opportunities online - you've heard about them - free classifieds, free ezine articles, free press releases, blogs, Craig's List, social networking pages and of course, the best is free SEO. And indeed, these are all free however, what it took me a little while to figure out is that to make these campaigns really effective I had to do an adwords or pay-per-click campaign first. This, of course, is the hardest and most costly lesson in which one must invest in order to learn internet marketing fast. But this is where you find what keywords work most effectively in all the free stuff!
Now, if I was really savvy I'd be able to do the keywords research AND set up the campaign myself. But this is not as easy as it sounds. Yes, you read Perry Marshall's book and do what you need to do. But the big boys are always leaving something out. There's always one more little thing to learn internet marketing fast. Don't forget copywriting, squeeze pages, and analysis of the numbers that come through the pay per click campaign. And, of course, before any of this happens one must have already clearly identified her target market. But your pay-per-click campaign is the very first place to start in order to cut the learning curve.
If it sounds daunting it can be. But there are clearly two solutions to learn internet marketing fast. Typically combining the two is the best plan. You can pay someone to put the campaign together, manage it and adjust it. OR you can learn all the intricacies of adwords yourself, investing whatever time is necessary. The answer is really just a matter of what your skill sets are, how motivated you are and how much money and time you are willing to invest.
You can, of course, also align with someone in the same business that has already blazed the trail and this is the quickest, most palatable way for the majority to travel and to learn internet marketing fast.

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